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About Kendra Miller

Kendra Miller, a seasoned professional with over 4 years of expertise in the casino industry, shines as a leading figure in the realm of online gaming. Having dedicated her career to the dynamic world of casinos, Kendra's remarkable journey includes her tenure at Quasar Gaming, where she spearheaded the conception of captivating bonuses.

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How do we make money?

In affiliate marketing, a partner, in this case Bonus-codes.com/ca/, receives a commission for promoting a company’s products*. The affiliate simply searches for a product he likes, promotes it and receives a portion of the profits from each sale that is made.

Affiliate marketing is not a new concept, but it is already widespread. For example, in the U.S., $8.2 billion will be paid out in commissions to affiliates in 2022.

How does Affiliate Marketing work?

The principle of affiliate marketing is simple;

  1. Promote products* that fit your portfolio or personal needs
  2. Enter into a partnership with the company
  3. Receive a commission for each sale.

It is also important to know that the end user has no additional costs or disadvantages with this type of advertising.

Types of Affiliate Marketing

Below we will discuss the different types of affiliate marketing.

All advertiser marketer

In this model, the affiliate offers all kinds of products* without having any relation to them. He has no expertise and does not use them himself. This model is followed by the so-called “multi-selling sites”, which are also mainly represented in Google Ads.

Influencer Marketer

Affiliate marketing, which is mainly practiced by influencers, usually involves products* or services that the influencer does not use but can identify with. Due to the wide reach and the common interests, the influencer can generate a passive income.

The disadvantage of this method is that a conflict of interest arises and the partner only represents his own interests and exploits them with his authority.

Product Connoisseur Marketer (Bonus-codes.com/ca/).

In this form of affiliate marketing, the affiliate is directly related to the product he is promoting. As in the case of Bonus-codes.com/ca, the products* offered are partly used and tested by the affiliate himself. Due to years of experience and expertise in the field, the affiliate has a high affinity to the product or service.

The affiliate’s focus is more on the personal experience and finding a trustworthy source than on the actual profit.

How are affiliates paid?

Affiliate marketing payments always depend on the product being promoted and the target audience.

Therefore, it is quite difficult to answer this question. Nevertheless, below we will go into detail about the different commission payments.

Payment per sale (Bonus-codes.com/ca/).

This is the standard structure in affiliate marketing. In this program, the merchant pays the affiliate a percentage or fixed amount of the sale price or target audience.

In other words, the affiliate must actually get the investor to invest in the affiliate product before receiving any compensation.

Payment per lead

The affiliate must get the end user to visit the merchant’s website and perform a desired action – whether it’s filling out a contact form, signing up for a product sample, subscribing to a newsletter, or downloading software or files.

Pay per click

Affiliate marketing is all about driving traffic to websites and trying to get customers to click and take action.

There are two ways to do this:

  1. Generate traffic through organic search (SEO).
  2. Paid advertising (PPC) – mainly Google Ads

PPC (pay per click) programs focus on providing an incentive for the affiliate to direct the customer from their marketing platform to the merchant’s website.

*Products: By products we mean services provided by operators like casinos. 

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